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PRESS RELEASE

Press Release > Asian Lifestyle Tourism Awards (ALTA) is being launched officially in Singapore.

9th January 2017
Singapore.

Asian Lifestyle Tourism Awards (ALTA) is being launched officially in Singapore.

Asian Lifestyle Tourism Awards (ALTA), the annual Lifestyle Tourism Awards to be held for the 7th year from April – May 2017. This year, the voting of ALTA2017 will have more Award recipient of various categories. For the first time, GOLF has been added to the lists of Awards presented to Outstanding Lifestyle Tourism Destinations in Asia.

Asia Leading Resorts Inc, which is based in Singapore has been awarded the task to manage the ALTA Awards including managing the very first open voting system which enables public to vote their favorite destinations. The annual ALTA Awards is hosted and endorsed by Asian Tourism Ministries comprising some 15 Governmental Tourism agencies in Asian region.

At the press meeting this afternoon at Marina Bay Sands, Singapore, the new logo of ALTA 2017 was launched including official announcement of the supporting and endorsing agencies of ALTA 2017 awards.

“We are very delighted to be associated with this prestigious Award Campaign of Lifestyle Tourism initiatives, says Asia Leading Resorts Inc CEO & Managing Director Adeva K Sankuny. Despite many challenges we had, we managed to

At the press meeting this afternoon at Marina Bay Sands, Singapore, the new logo of ALTA 2017 was launched including official announcement of the supporting and endorsing agencies of ALTA 2017 awards.

launch this project with the blessing of the Asian Tourism Ministries and our associated partners – Global One Concierge and participating financial Institutions in Asia, said Adeva.

At ALTA 2017, besides Beach Resorts, SPA Destination, Wellness Resorts, Yacht & Marina Club, Island Resorts, Honeymoon & Wedding Destinations, Golf Club has been added to the lists of Awards.

Lifestyle Tourism contributes some 1.2billion dollars receipts in Asia annually since 2013. However, due to various reasons, especially travel alerts – these numbers decline rapidly over 2014-2015, says Abhisek Gupta of Indian Tourism Management office at the press meet here in Singapore.

Destinations operators need to initiate vigilant business strategies to mark their presence attracting more foreign tourist/currencies into Asia continents, and this can be done only through such Award platforms – best destinations for foreign tourists to travel to Asian region, says Mr Tay Boon Huat of Luxe Travel from Hong Kong.

Overall, the Lifestyle Tourism business should focus to attracting quality tourist arrivals and this is what we emphasize through Asian Lifestyle Tourism Awards. They will not have to work alone anymore, Asia Leading Resorts Inc will pilot the promotion campaign reaching out to their desired market segments and produce foot-falls to its partner, say Adeva.

The ALTA 2017 awards will have some 500 destinations competing for their rankings of Asian, South East Asia, South Asia, Asia Minor, East Asia and country level Awards this year.

Additionally, at ALTA 2017, Outstanding General Managers, Upcoming young General Manager and Best Resort Management Team will be also identified to receive their Awards marking their outstanding performance and contributions towards the Lifestyle Tourism Industry.

The Award Presentation Gala Night Dinner schedule to be held in August 2017 at Marina Bay Sands Singapore. Each recipients of the Award will be presented with their plaque and Award Certificate at the Award Dinner night.

ABOUT ASIAN LIFESTYLE TOURISM AWARDS.

Organized annually by Asian Tourism Ministers and its participating sponsors. The 7th edition of the ALTA 2017 will be held from April – May 2017. Official website : www.asialeadingresorts.com/ALTA_2017

ABOUT ASIA LEADING RESORTS INC.

Incorporated in Singapore, Asia Leading Resorts Inc promotes Lifestyle Tourism destination with various tourism packages, events and tourism campaigns. ALR is a brand new leading brand in Asia that emphasizes in quality tourism and brand marketing in Asia through its Mobile Application (Sept 2017) and extensive Social Media & Corporate Partnership platforms.

ASIAN TOURISM MINISTRIES

Asian Tourism Ministries comprising of 15 Tourism Ministries in Asian regions, take this Lifestyle Tourism initiatives to another greater level by endorsing all Awards and its winners.

GLOBAL ONE CONCIERGE

G1C popularly known for its concierge services including Yacht Parties, Event Management, Golf Travels, Red Carpet Parties and popularly known being the largest in Asia to promote lifestyle tourism packages to more than 1miliion of its Corporate and Individual members. With offices in 12 countries, G1C employs some 250-full time and more than 2000 part-time employees across Asia catering to its business operation’s needs.

For further details, please contact

Rani Navrathnaa
Director – PR & Comm
Asian Lifestyle Tourism Awards 2017
Singapore
Tel: +65 6816 1818
Hotline: +65 9166 3959
Email: admin@asialeadingresorts.com

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